eye
contents no.30 vol.8 winter 1998
cover

2 Editorial
Trial & error
If designers want the audience to interact, then design is transformed into making the problem-solving playable
Max Bruinsma

6 Agenda
The medium is messy
The creative process is often unstructured, without purpose or elegance. Like life itself, or playing games.
Andy Cameron

8 Screen
Multiple choices (excerpt)
All the news from every angle that fits your personal agenda: surfing the shockwave of a pseudo-event
Jessica Helfand

10 Reputations
Terry Jones
“I work with photographers. Years ago I said that design is a piece of piss. Design is something that shouldn't be complicated.”
John L. Walters

26 Profile: General Idea
Infiltrate, infect and mutate
Ignoring the boundaries between art and design, this Canadian trio worked in both fields with an eclectic mix language, humour and commercialism
Siân Cook

46 Essay: Design is advertising #2
Nomadic resistance
Faced by oppressive visual pollution, many designers feel powerless. Yet the visual realm can be turned into a vital site of political and cultural action
Rick Poynor

44 Overview
Live die eat cheat
Behind the screen is a world where bullets and bodies defy mortality and gravity. A visual history of computergames from kindergarten to carnage
Matthew Shadbolt

36 Profile: James Victore
Writing on the wall
This committed New yorker tackles personal, self-financed projects that hammer home graphic design's potential to make a difference
Steven Heller

58 Visual essay
Play
Tomato didn't want to make an essay that could be readily 'got'. For them, play is a kind of freedom, an activity inherently resistant to rules
Tomato

64 History
Visual Prose
Books that present a panoply of textual and visual tricks conjured by the authors who play games with meaning through space, structure and sequence
Peter Mayer

73 Reviews
'Metamorphosis' in New York, 'MultiTypo 98' in Lyon, Graphic Design in the Mechanical Age, the road to Basel, Quakeadelica, 'The work of Charles and Ray Eames', 'Speed', and 'Balla and Futurist Italy' in London

78 Archive: Scoop (1955)
Newspaper people really do care about getting ahead of their rivals. Scoop encapsulated this in a game almost as funny as the real thing.
John L. Walters